How It Spread

by howitspread.com · com.howitspread/howitspread

Viral precedents with sourced, dated spread timelines and a Spread Score. Each answer cites a case.

OnlineRemote
Category
Other
Connection
Remote (HTTP)
Tools
3 reported
Status
Online

Connect it to your AI

Claude Code

claude mcp add --transport http howitspread https://howitspread.com/api/mcp

Claude, ChatGPT, Cursor and other apps

Add it as a custom connector with this URL (Streamable HTTP):

https://howitspread.com/api/mcp

Cursor, VS Code and other apps (mcp.json)

{
  "mcpServers": {
    "howitspread": {
      "url": "https://howitspread.com/api/mcp"
    }
  }
}

Tools it offers

3 tools, as the server itself reported during our check on Oct 31, 2026.

  • search_casesSearch the How It Spread library of viral cases (films, products, memes, campaigns) by text, kind, mechanic or platform. Returns each case's Spread Score, dates, platforms, mechanics, an image URL and the case URL to cit
  • get_caseOne case: its dated spread timeline (seed, first amplifier, platform jumps, press, peak), Spread Score and citation. Fields that need sign-in come back locked, with the case URL where the full record is.
  • list_mechanicsThe closed vocabulary of spread mechanics, each defined, with how many cases use it.

Questions

What is the How It Spread MCP server?

Viral precedents with sourced, dated spread timelines and a Spread Score. Each answer cites a case. It is made by howitspread.com and listed in the official MCP Registry as com.howitspread/howitspread. MCP (Model Context Protocol) is the open standard that lets AI apps like Claude, ChatGPT and Cursor use outside tools.

How do I add How It Spread to Claude?

In the Claude app or claude.ai, open Settings, then Connectors, choose "Add custom connector" and paste https://howitspread.com/api/mcp. In Claude Code, run: claude mcp add --transport http howitspread https://howitspread.com/api/mcp

How do I add How It Spread to ChatGPT?

ChatGPT can use remote MCP servers as connectors. In ChatGPT settings, under Apps and Connectors, turn on developer mode if asked, create a new connector and paste https://howitspread.com/api/mcp.

How do I add How It Spread to Cursor?

Open Cursor settings, go to MCP, choose "Add new MCP server" (or edit ~/.cursor/mcp.json) and add: { "mcpServers": { "howitspread": { "url": "https://howitspread.com/api/mcp" } } }

Does How It Spread work right now?

Yes. It responded when we last checked on 31 Oct 2026. We check remote MCP servers every day.

What can How It Spread do?

It gives your AI 3 tools, including search_cases, get_case, list_mechanics. The full list is on this page.

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Markdown (GitHub README)

[![Listed on chen.media/mcp](https://chen.media/mcp/badge/com-howitspread-howitspread.svg)](https://chen.media/mcp/com-howitspread-howitspread)

HTML (switches to dark mode on its own)

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