Trillboards DOOH Advertising

Connect it to your AI

Claude Code

claude mcp add --transport http dooh https://api.trillboards.com/mcp

Claude, ChatGPT, Cursor and other apps

Add it as a custom connector with this URL (Streamable HTTP):

https://api.trillboards.com/mcp

This server expects extra headers, usually an API key from its maker.

Cursor, VS Code and other apps (mcp.json)

{
  "mcpServers": {
    "dooh": {
      "url": "https://api.trillboards.com/mcp"
    }
  }
}

Tools it offers

60 tools, as the server itself reported during our check on Oct 31, 2026.

• import_feedback_creativeImport an AI model’s image through native bytes, moderation and brand review. Provide exactly one of asset_url, source_creative_id or image_base64. Inline bytes require content_type. PNG, JPEG and WebP are staged through
• configure_feedback_brandConfigure your native brand profile and enable its booked reactive campaign. Uses your authenticated native buyer and existing funded placement.
• create_creative_experimentCreate an experiment on a funded native media-buy placement. Uses your authenticated native buyer and existing funded placement.
• get_creative_experimentRead your native experiment, policy and latest 500 owned creative recovery records. Uses your authenticated native buyer and existing funded placement.
• register_creative_variantsRegister approved native generated creative variants. Uses your authenticated native buyer and existing funded placement.
• update_creative_policyReplace native creative weights at the expected policy version. Uses your authenticated native buyer and existing funded placement.
• get_creative_rewardsRead a metered page of latest measured native play states. Read actual latest native plays with NULL preserved. Dates are YYYY-MM-DD, max 31 days. Poll with the returned cursor; canonical_key plus reward_revision_id iden
• stop_creative_experimentStop the native experiment at the expected policy version. Uses your authenticated native buyer and existing funded placement.
• generate_brand_creativeGenerate a native brand creative for explicit review and moderation. The native ad and advertiser come from the experiment. Review and AI moderation are separate. The existing data_api/api_calls tariff applies.
• review_feedback_creativeApprove or reject your generated creative using native brand review. Uses your authenticated native buyer and existing funded placement.
• register_partnerRegister a new partner organization with Trillboards. WHEN TO USE: - First-time setup for a new partner integration - Creating a new partner account to manage devices RETURNS: - partner_id: Unique partner identifier - ap
• get_partner_infoGet information about the authenticated partner account. WHEN TO USE: - Checking current partner status and stats - Verifying API key is working - Getting partner account details RETURNS: - partner_id: Partner identifier
• register_deviceRegister or update a device in the partner's network. WHEN TO USE: - Adding a new screen/kiosk/vending machine to the network - Updating device location or configuration - Re-registering a device after maintenance RETURN
• list_devicesList all devices registered to the partner account. WHEN TO USE: - Getting an overview of all connected devices - Finding devices by status (online/offline) - Auditing the device fleet RETURNS: - devices: Array of device
• get_deviceGet detailed information about a specific device. WHEN TO USE: - Checking status of a single device - Getting device configuration details - Debugging device issues RETURNS: - device_id: Your internal device ID - trillbo
• delete_deviceSoft-delete a device from the partner account. WHEN TO USE: - Removing a device that's been decommissioned - Cleaning up test devices - Removing a device that's been relocated to another partner RETURNS: - success: Boole
• get_device_adsGet current ads scheduled for a device (for testing). WHEN TO USE: - Testing device ad delivery - Debugging which ads are being shown - Verifying ad targeting is working RETURNS: - ads: Array of advertisement objects - d
• record_impressionRecord a single ad impression from a device. WHEN TO USE: - Reporting that an ad was displayed on a device - Recording impression with detailed metadata - Single impression events (for batch, use batch_impressions) RETUR
• batch_impressionsRecord multiple impressions in a single request (up to 100). WHEN TO USE: - Bulk reporting impressions from offline period - Efficient batch processing of impressions - When device was offline and needs to sync RETURNS:
• device_heartbeatSend a heartbeat signal from a device to report its status. WHEN TO USE: - Regular device health monitoring (every 30-60 seconds) - Reporting current playback status - Reporting errors or issues RETURNS: - success: Boole
• get_analyticsGet analytics data for the partner account. WHEN TO USE: - Viewing overall performance metrics - Analyzing device performance - Generating reports on impressions and earnings - Comparing performance over time periods RET
• create_webhookCreate a new webhook subscription for real-time events. WHEN TO USE: - Setting up real-time notifications for device events - Integrating with external systems - Monitoring ad playback and impressions AVAILABLE EVENTS: -
• list_webhooksList all webhook subscriptions for the partner account. WHEN TO USE: - Viewing all configured webhooks - Auditing webhook subscriptions - Finding a webhook to update or delete RETURNS: - webhooks: Array of webhook object
• update_webhookUpdate an existing webhook subscription. WHEN TO USE: - Changing the webhook endpoint URL - Adding or removing subscribed events - Enabling or disabling a webhook - Updating the webhook description RETURNS: - webhook_id:
• delete_webhookDelete a webhook subscription. WHEN TO USE: - Removing a webhook that's no longer needed - Cleaning up old integrations - Removing test webhooks RETURNS: - success: Boolean indicating success - webhook_id: The deleted we
• test_webhookSend a test event to a webhook endpoint. WHEN TO USE: - Verifying webhook endpoint is working - Testing integration during development - Debugging webhook delivery issues RETURNS: - success: Boolean indicating delivery s
• get_webhook_deliveriesGet delivery history for a webhook. WHEN TO USE: - Debugging failed webhook deliveries - Auditing webhook activity - Checking delivery success rates RETURNS: - deliveries: Array of delivery records with: - delivery_id: U
• discover_inventoryDiscover available DOOH screens across the exchange network. WHEN TO USE: - Finding screens by venue type (retail, transit, office, etc.) - Finding screens in a specific city/state or within a radius - Finding screens wi
• get_live_audienceGet real-time audience data for a specific screen. WHEN TO USE: - Checking current audience at a screen before buying - Monitoring audience during a live campaign - Getting detailed audience signals (attention, mood, pur
• get_audience_forecastPredict what the audience will look like at a screen at a specific time. WHEN TO USE: - Planning campaigns for specific time slots - Estimating audience composition before buying - Comparing audience at different times o
• create_campaignCreate a new advertising campaign targeting DOOH screens. WHEN TO USE: - Setting up a new ad campaign on available screens - Targeting specific venues, locations, or audience profiles - Allocating budget for programmatic
• get_campaign_performanceGet detailed performance metrics for a campaign. WHEN TO USE: - Monitoring active campaign performance - Reviewing completed campaign results - Getting per-screen impression breakdowns RETURNS: - campaign_id, name, statu
• get_network_statsGet network-wide statistics across all partner screens. WHEN TO USE: - Getting a high-level overview of network performance - Checking how many screens are online - Reviewing total impressions and revenue estimates RETUR
• get_signals[AdCP Signals] Get real-time audience signals from DOOH screens. This is an AdCP (Ad Context Protocol) compliant tool. It returns deterministic audience signals captured by edge AI (vision + audio + speech) on available
• activate_signal[AdCP Signals] Activate an audience signal for DSP targeting. Returns an activation_key token for referencing this signal activation. Free-form Trillboards signal labels remain custom parameters. IAB Audience Taxonomy 1.
• get_adcp_capabilities[AdCP] Get the seller agent's AdCP capabilities and supported protocols. Returns the full capability declaration for this AdCP DOOH seller agent. This tool does NOT require authentication. WHEN TO USE: - Discovering what
• get_products[AdCP Media Buy] Get available DOOH advertising products and packages. NO AUTHENTICATION REQUIRED. Discovery is open — read the catalogue first, get a key when you want to transact. Send a natural-language `brief` and it
• list_creatives[AdCP Creative] List the creatives this buyer has on file with us. OUR LIBRARY IS PER-BUY, AND THIS SAYS SO. AdCP's creative library models concepts, variables, assignments and snapshots; ours does not have those. A crea
• list_creative_formats[AdCP Media Buy] List the creative formats this network actually accepts. Every format is DERIVED from live per-screen capability (panel size, min/max spot length, audio) — not a hand-written list. The set published here
• get_media_buys[AdCP Media Buy] List media buys with status, budget, flight and optional delivery snapshots. Status, budget and flight are read from the advertisements + placements spine the buy actually books on — not from a stored di

Questions