Build a Marketing Workflow with Research, Writing and Review
The MK and MAR workflow: a brand brief, focused handoffs, reusable prompts and a documented example implementation.
A useful marketing workflow produces more than a first draft. It carries evidence into the writing, checks the result against your brand, and leaves you with an asset you can review. Use this guide with either the MK or MAR video.
Give every stage a clear deliverable
Start with four jobs: research, draft, review and publication preparation. You can run these stages manually by passing the approved output into the next prompt. Calling them stages does not create autonomous agents. In Claude Code, actual subagents can have separate context windows and defined tool access; they still consume model usage.
How Claude Code subagents work
Begin with one campaign, one audience and one useful action you want the reader to take. A smaller campaign is easier to check than a month of unreviewed posts.
Keep reading
Free, for an email.
Unlocks 4 more sections, 7 copy-paste prompts, the document version, and every other guide on the site, for free. Enter your email once to keep reading.
19,000+ follow where these guides come from.No spam. Unsubscribe in one click.